A Luchador (fighter) named Geronimo, who plays the part of a homosexual, prepares to land a punch on a fellow wrestler. Lucha Libre is a style of wrestling started in Mexico in 1933. The name means Free Fight, and matches tend to be focussed on spectacle and theatre with fans cheering for their favourite characters, who wear masks while jumping from the ropes, flipping opponents, and occasionally crashing into the crowd..